Are you the kind of coffee lover who looks into every little detail before buying coffee online or at a store nearby, or are you the kind who simply buys the first coffee brand you come across?

You might not realise this but there are many factors that you need to consider before buying coffee. Factors that are so normal and basic that you might overlook them and later realise that your at-home coffee making and drinking experience is not what you wished it would be.

When you drink coffee, you want to feel the world around you become better - your sleepiness going away, your work becoming more productive, you feeling more energetic and so on. So then why settle for subpar coffee to start your day?

We are listing down certain things that people often overlook while buying coffee so you can make mental notes about what not to do the next time you buy coffee online or at a store nearby.

1. Buying coffee that is stale or old.
Do you ever check the manufacturing date on your coffee before buying it? The freshness of the coffee beans determine it all when it comes to the authentic flavour and aroma of the coffee. Stale coffee, whether it’s ground coffee, instant coffee or even ready to drink cold coffee, loses its original taste and aroma over time. You should always get the freshest coffee, just like you get the most fresh fruits, vegetables or even bread.

We package all our different types of coffee in airtight, perfectly sealed containers and bags to ensure freshness till the very last cup you make. The best part is that you won’t need any new container to transfer our coffee in and simply store in that same package that it comes in.

2. Buying a type of ground coffee that you don’t have equipment for.
Sometimes when you’re in a rush or in the mood to try something new, like the different types of coffee grinds, you can end up buying a grind that you don’t have equipment to make at home. That leaves you stranded. It’s always better to see which type of coffee grind; whole beans, coarse grind, medium grind or fine grind, need what type of equipment or machinery to be made.

Luckily for you, we have an informative Grind Guide that tells you what equipment or machinery to use for which type of coffee grind so you know exactly what to order when you buy coffee online. We also have some specially designed coffee merchandise and coffee making tools that will enhance your experience of making coffee at home.

3. Buying coffee without checking the caffeine content.
Yes we all love coffee unconditionally but you should not forget to keep a track of how much caffeine you’re consuming while being indulgent. Coffee in general is not a very unhealthy drink but certain types of coffee beans have more caffeine in them that can cause jitters or palpitations.

Due to our promise to be transparent as a brand we always mention how much caffeine each of our types of coffee has. So you know how much your caffeine intake is every time you drink Sleepy Owl coffee.

4. Buying coffee made using low grade coffee beans.
Coffee that comes from low grade coffee beans can never taste good and never do good. We always recommend checking the kind of coffee beans that you are consuming and where they come from. The better the coffee beans, the better the coffee making and drinking experience.

Sleepy Owl aims to bring you only the best. Which is why we only use grade-A 100% arabica coffee beans and top quality robusta and chicory coffee beans from plantations in South India that we have specially selected. Most of our coffees, Premium Instant Coffee, Hot Brew, Cold Brew, Cold Coffee etc. are made with arabica coffee beans while others like our South Indian Filter Coffee is made with a blend of robusta and chicory coffee beans.

5. Buying coffee that has artificial coffee flavours.
Flavoured coffee has gained much deserved popularity in recent times. It’s thoroughly enjoyed by regular as well as novice coffee drinkers. The different types of coffee flavours are meant to enhance the original taste notes of the coffee without taking away from it. Now there exist many coffee flavours in the market today like hazelnut, French vanilla, mocha, carameletc. but are they all natural? You need to keep an eye out for coffee flavours that are made with preservatives or additives before buying them.

We have a wide variety of coffee flavours available in all our different types of coffee, however, all our coffee flavours are completely natural and we do not use any preservatives or additives to our coffee. All our coffees are also vegan.

So there you have it, a little advice from your fellow coffee lovers on what to do while buying coffee.

Keeping these very simple yet important points in mind can completely change the quality of the coffee you make in your kitchen. Sleepy Owl is here to make your experience with at-home coffee the absolute best, from start to finish - from buying coffee online and receiving it to making it, drinking it and storing it. So you don’t have to spend any time or energy in going to a café or even a shop nearby and simply get the best coffee sitting at home.