Trust us; we know how difficult the choice is when it comes to coffee, let alone deciding on the best instant coffee brands. There are multiple factors you need to consider while making this seemingly straightforward decision. In fact, we’ve seen people give up on their preferences and just take a pick randomly. Well, do not play with your cup of instant coffee! It has the power to motivate you during lazy hours and energise you before that crucial presentation. So, it better be a damn good coffee!
We’ve made it easier for you to take this cal! Take a look at these 7 tips and choose the best instant coffee brand as per your requirement!

Whether you like instant coffee or roast, you must pay attention to the type of coffee beans and their origin. It is because these seemingly simple factors can have a massive impact on the taste and quality of your coffee.

Two of the most common commercial coffee beans used worldwide by all coffee brands are Arabica and Robusta.

Now, coffee brands use distinctive blends of coffee beans and also employ different roasting techniques when making their brew. As a result, each combination imparts a distinctive flavour and character to the coffee, which basically contributes to the signature flavour of a coffee brand.

Therefore, before you choose your preferred coffee brand, it is recommended you sample different flavours. Selecting the right coffee that suits your taste preference takes into consideration not only the choice of coffee powder but the brewing method too. Hence, we reckon you try out various new flavours and blends so that you can decide what degree of bold or mild coffee you like.

Now, one of the easiest ways to decide is to sample packages of different types of coffee. It will help you understand the flavour that you love the most. In this regard, you can try out Sleepy Owl’s Assorted Instant Coffee, which includes the following flavours – Original, French Vanilla and Hazelnut.

As already mentioned, it is crucial to be able to have the luxury to find your preferred taste. Instead of going for brands that offer unidirectional options, it is better to opt for a brand that allows you the liberty to find your flavour. Several brands today offer multiple flavoured instant coffee variants, while some even offer assorted packages such that you can get a taste of all flavours and then decide on your favourite one!

As a coffee lover, you must never skip checking the packaging of the instant coffee powder. Make it a point to check the roast date so you have an idea of how many days have passed since the beans were roasted.

Also, do not forget to check your instant coffee powder for added chicory, which happens to be a very crucial taste aspect. Instant coffee enthusiasts usually prefer 100% coffee for that world-famous strong taste. However, if you love experimenting with various flavours, you can always go for the flavoured instant coffee variants.

When it comes to packaging, Sleepy Owl has made no compromises. Our coffee comes with an airtight aluminium seal so that your coffee is delivered to you as fresh as it started out.

• Tip 4: Available as Coffee Powder or Crystals

Another key factor to consider when it comes to choosing coffee is deciding between coffee powder and crystals. What distinguishes these two is the manner in which they are processed. On one hand, instant coffee powder is created by spray drying. On the other hand, coffee crystals are manufactured via freeze-drying. These processes have a lot to do when it comes to impacting the quality and taste of the coffee due to their flavour preserving process. Therefore, you should choose a coffee brand accordingly based on how you expect your coffee experience to be!

Some of the best instant coffee brands in India, such as Sleepy Owl, make use of the specialised microground technology to develop high-quality instant coffee. These coffee variants contain micro grounds of the signature Arabica beans, and the process successfully preserves the genuine aroma of fresh coffee.

Last but not least, coffee lovers need to be as mindful of easy storage as they are of convenience when it comes to coffee. Therefore, one should go for a brand that provides easy storage. For instance, Sleepy Owl packages its instant coffee in a sustainable tin, thereby making it super-convenient to store your coffee!
So, these are the 7 expert tips to help you choose your ideal instant coffee brand in India. To make your task even easier, you can simply go for Sleepy Owl’s curated instant coffee range, which includes everything from Premium Original Instant Coffee to flavoured instant coffee options!

Take your pick, and sip away!